Understanding social customs and politeness norms in Korea can greatly enhance your interactions and help you build respectful relationships. Korean culture places high value on harmony, respect for hierarchy, and consideration for others. This guide outlines key customs and offers practical examples to help you navigate social situations with confidence. Greetings & Addressing Bowing: A slight bow (about 15°) is the standard greeting. Deeper bows show greater respect (e.g., to elders or superiors). Titles and Name Order: Koreans typically use family name first, followed by given name. When addressing someone, attach an appropriate title (e.g., “Kim Sujin ssi,” where “ssi” is a polite suffix). In professional settings, use “Director,” “Manager,” or academic titles as applicable. Bowing Etiquette 🤝 When to Bow: Upon meeting, parting, and expressing gratitude or apology. Reciprocity: Match the other person’s bow depth and duration. If in doubt, a simple nod of the head is safe for casual encounters. Honorific Language & Age Hierarchy Honorific Speech Levels: Formal polite (합니다체) for strangers, elders, or formal occasions. Informal polite (해요체) among peers or younger acquaintances you’re friendly with. Respecting Seniority: Always defer to older people when choosing seats, speaking order, or entering/exiting rooms. Gift-Giving & Receiving Occasions: Common for business meetings, visiting someone’s home, jubilees, and holidays (e.g., Chuseok, Lunar New Year). Presentation: Wrap gifts neatly; both hands when giving or receiving. Do not open a gift immediately in front of the giver unless invited to do so. Typical Gifts: High-quality fruit, health supplements (ginseng, honey), or specialty goods from your home country.